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Insights

AI Writings, Digestible

Relevant resources and writings around AI, workflow and general good practices
  • 6 min read

When Speed Starts Working Against You

When AI makes your work faster, the client sees the speed first. What they do with that observation depends entirely on whether you have named the value underneath it.
  • Perspective
  • audio
  • 5 min read

What Your Custom GPT Actually Knows

OpenAI is retiring custom GPTs in December. The thing worth saving is not the tool. It is the thinking you quietly poured into it.
  • Knowledge
  • audio
  • 4 min read

You’d vet a freelancer harder than you vet your AI tools.

Before you embed a third-party AI tool into a client workflow, it helps to ask what an investor would ask before writing a cheque.
  • Strategy

Behind the build

Every agent starts somewhere ordinary, usually a task nobody enjoys and nobody thought to fix. Behind the Build is where we tell those stories honestly, including the parts that didn’t work the first time.